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Not only did the Text Your Pick website offer an easy alternative
to sweeps entry for users less familiar with shortcode text
messaging, it was also the hub for redemption of the contest’s
free ringtone. Each sweeps entrant received an individualized
confirmation code that allowed them to download one of ten complimentary
tones, from the Commodores and the Temptations to Jay Z, Ludacris
and the Black Eyed Peas. |
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